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| The Governor felicitating a donor family at Rajbhavan at a Public Function |
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| Media Strategy – Print media |
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Advertisement in leading dailies on a regular basis. |
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Periodic editorial coverage about actual cases of organ donation. |
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Posters to be printed and displayed at leading retail outlets, offices, restaurants and other public places. |
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Electronic media. |
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Educational talks at School and College Level. |
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Educational Talks at private, corporate and Govt sectors. |
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Conducting seminars, Workshops, press conferences. |
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Honoring cadaver donor families. |
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Event Management. |
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Donor cards, Pledge cards, using ZCCK website. |
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Celebrities. |
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